Pitt Artist Pen on vellum, scanned and colored in Photoshop CS5.
On a related note, I almost fainted when I saw an middle-aged interracial couple with a child in a cell phone commercial a few months ago. I thought interracial couples could only be depicted by young, sexy, clubbing models in ads for alcohol. Edgy!
You forgot to highlight her light skin lmao. Women in advertising must be in that, when-drawn-skin-is-more-shaded-than-highlighted phase, you know what I mean?
A long time ago I saw an ad for jewelry I think? it featured a man and a woman dressed in yellow (like, really bright yellow) dashing across a city, presumably to eachother. Finally, when they get to eachother, he and the woman pass one another very naturally, without recognition, and the man kisses another man behind her lmao. They played on my expectations in advertising VERY WELL.
So everything in here is spot-on. But do you really blame advertisers for not wanting to scare off their great big white customer base that is timid and easily scared off by anything "black"? They're not trying to uplift of denigrate anyone. They just want to sell those yogurt cups and air freshener sprays.
So what I'm saying, is do you think more of the blame for black women not being allowed to play generic roles like white people do (and also not being allowed to be "too black") is the fault of the advertisers who make the commercials in the first place, or is more of it the fault of the people watching TV?
And do you think this bias is all conscious and deliberate, or do you think there's enough of this going on on unconscious levels for that to matter too?
P.S.: I HATE McDonald's "urban" commercials. Their kid's commercials are so much better.
I keep hearing lately that the largest consumer group in the US right now is Hispanic mothers, so companies can't even hide behind the "We're representing our customers - who are mostly white!" line anymore. A friend of mine recently went to a big retailer's office and they even had a sign up saying "REMEMBER: The niño is king!" -- as in, remember to appeal to the Hispanic child! But if they are trying to appeal to their largest customer base they're doing a poor job of it. The only time I know I'll see anyone Hispanic in ads is in commercials for taco shells, salsa, and fried chicken.
So I think some of the blame is on white viewers who can still only stomach "white-acting" people of color in khakis, but that's no excuse for advertisers considering that the US is on the cusp of being "minority majority."
Thanks for explaining that for me. <:3
Unless you're doing an ad to put in an LGBT publication, gay people don't exist in advertising.
Also, you blame them for putting in a token black person for the sake of political correctness, and then imply that they should insert "non-stereotypical" black people for the sake of political correctness. That's pointless.
And again, they are making these ads because they appeal to the public. This sort of "racism" is a symptom, not the problem.
Stop right there.
Sorry it took so long to reply. And sorry if my original comment was...bitey.. I'm a little more mellow right now.